Creative Director + Brand Designer
Creative Director + Brand Designer
Divergence is a neurotech and mental health tech company that offers a cloud-based neurofeedback platform to help therapists achieve better results. The ask was to create a pitch deck that introduced a refreshed and evolved brand look for their website, social media, and digital communications. Ultimately helping the brand build a stronger connection to their target audience.
By utilizing their existing brand elements and introducing lifestyle imagery, tech-based mockups, and iconography, the end result is a more modern and approachable brand look and feel. This project involved a deep-dive into their existing brand, as well as researching the med-tech field and their competitors. Curating a new brand look and redesigning their website, social content, and email communications.