Creative Director + Brand Designer
Creative Director + Brand Designer
Every year, Pineapple takes their top producing agents on an all-expenses-paid trip to the Caribbean as a thank-you for their hard work; however, there was no brand equity in this initiative.
The request was to create a brand around this annual event and brand all outgoing communication materials as a way to promote the trip incentive to new and existing agents as well as build excitement for the coming year.
Requirements included Event Naming, Logo Design, Social Media Asset Creation, Email Creative & Digital Ads.